Cookie Policy

Cookie and Tracking Technologies Policy

Last Updated: February 15, 2026

Introduction

This Cookie and Tracking Technologies Policy explains how Magnesium Athletes ("we," "our," or "us") uses tracking technologies in our mobile application (the "App"). While mobile apps do not use traditional browser cookies, we use similar technologies to collect information about your use of the App.

What Are Tracking Technologies?

Tracking technologies are tools used to collect information about how you interact with the App. In mobile applications, these include:

  • Local Storage: Data stored on your device
  • Analytics SDKs: Software development kits that collect usage data
  • Device Identifiers: Unique identifiers for your mobile device
  • Session Tracking: Monitoring your interactions within the App

Technologies We Use

1. Local Storage

Purpose: Store your shopping cart and app preferences
Data Collected: Product selections, cart contents, preferred settings
Duration: Persists until you clear the App data or uninstall the App
Can Be Disabled: Yes, by clearing app data or uninstalling the App

What this means: When you add products to your cart, that information is stored locally on your device so your cart persists between app sessions. This data never leaves your device unless you proceed to checkout.

2. Firebase Analytics (Google)

Purpose: Understand how users interact with the App, improve user experience, and diagnose technical issues
Data Collected:

  • Device information (model, OS version, screen size)
  • App usage events (screens viewed, features used)
  • Crash reports and error logs
  • Session duration and frequency
  • Approximate location (country/city level)

Duration: Analytics data is retained for 26 months
Can Be Disabled: Yes, through device settings or app preferences

Firebase Analytics Documentation: https://firebase.google.com/policies/analytics

3. Firebase Crashlytics (Google)

Purpose: Detect and diagnose app crashes to improve stability
Data Collected:

  • Crash logs
  • Device state at time of crash
  • Stack traces
  • Device and OS information

Duration: Crash data is retained for 90 days
Can Be Disabled: No, as this is essential for app stability

Crashlytics Privacy: https://firebase.google.com/support/privacy

4. Device Identifiers

Purpose: Distinguish between different app installations for analytics and troubleshooting
Data Collected:

  • Advertising ID (IDFA on iOS, AAID on Android)
  • Installation ID
  • Device model and OS version

Duration: Persists for the lifetime of the app installation
Can Be Disabled: Partially - you can reset your advertising ID in device settings

5. Session Tracking

Purpose: Understand user journeys through the App
Data Collected:

  • Sequence of screens viewed
  • Time spent on each screen
  • Actions taken (button clicks, navigation)

Duration: Session data is aggregated and anonymized within 24 hours
Can Be Disabled: Yes, by disabling analytics (see "Your Choices" below)

How We Use Tracking Data

We use the collected data to:

Improve the App

  • Identify which features are most/least used
  • Understand user navigation patterns
  • Optimize screen layouts and flows

Fix Bugs and Crashes

  • Diagnose technical issues
  • Prioritize bug fixes
  • Test fixes and improvements

Analyze Performance

  • Monitor app load times
  • Track API response times
  • Identify performance bottlenecks

Understand Our Audience

  • Learn general demographics (age range, location)
  • Understand device preferences (iOS vs Android)
  • Identify popular product categories

Secure the App

  • Detect unusual activity patterns
  • Prevent fraud and abuse
  • Ensure data integrity

Third-Party Analytics Services

We use the following third-party services for analytics:

Google Firebase

Google Cloud Platform

  • Services Used: Cloud Functions (for address autocomplete)
  • Privacy Policy: https://policies.google.com/privacy
  • Data Processed: Address search queries (sent to Google Places API)

Data Sharing

Analytics data may be shared with:

Service Providers

  • Google (Firebase): Analytics processing and storage
  • Crash reporting tools: For debugging purposes

Aggregated Data

We may share aggregated, anonymized analytics data with:

  • Business partners
  • Investors
  • Marketing agencies

This aggregated data cannot be used to identify individual users.

Your Choices

Disable Analytics (iOS)

Option 1: Limit Ad Tracking

  1. Go to Settings → Privacy & Security → Tracking
  2. Toggle off "Allow Apps to Request to Track"

Option 2: Reset Advertising Identifier

  1. Go to Settings → Privacy & Security → Apple Advertising
  2. Tap "Reset Advertising Identifier"

Disable Analytics (Android)

Option 1: Opt Out of Ads Personalization

  1. Go to Settings → Google → Ads
  2. Toggle on "Opt out of Ads Personalization"

Option 2: Reset Advertising ID

  1. Go to Settings → Google → Ads
  2. Tap "Reset advertising ID"

Clear Local Data

iOS:

  1. Go to Settings → General → iPhone Storage
  2. Find Magnesium Athletes → Delete App
  3. Reinstall from App Store to start fresh

Android:

  1. Go to Settings → Apps → Magnesium Athletes
  2. Tap "Storage" → "Clear Data"

Note: Clearing data will remove your cart contents and preferences.

Uninstall the App

Uninstalling the App removes all local tracking data. However, analytics data already sent to Firebase will be retained according to Firebase's retention policies.

Do Not Track Signals

The App does not respond to Do Not Track (DNT) signals because there is no industry standard for how mobile apps should interpret DNT signals.

Children's Privacy

We do not knowingly collect tracking data from children under 13. The App is not intended for use by children under 13.

International Data Transfers

Analytics data collected by Firebase may be transferred to and processed in the United States and other countries where Google operates. These transfers are protected by:

  • Google's compliance with the EU-U.S. Data Privacy Framework
  • Standard Contractual Clauses
  • Appropriate security measures

Data Retention

Data Type Retention Period
Local cart data Until cleared or app uninstalled
Analytics events 26 months
Crash reports 90 days
Performance data 90 days
Session data Aggregated within 24 hours

Security

We implement security measures to protect tracking data:

  • Data encrypted in transit (HTTPS/TLS)
  • Access controls on analytics dashboards
  • Regular security audits of third-party services
  • Secure cloud infrastructure (Firebase/Google Cloud)

Changes to This Policy

We may update this policy to reflect changes in our tracking practices or applicable laws. We will notify you of material changes by:

  • Updating the "Last Updated" date
  • Providing an in-app notification
  • Posting a notice in the App

Your Rights

Depending on your location, you may have rights regarding your tracking data:

General Rights

  • Access: Request information about data collected
  • Deletion: Request deletion of your analytics data
  • Objection: Object to certain types of tracking
  • Portability: Request a copy of your data

GDPR Rights (EU Residents)

  • Right to withdraw consent
  • Right to lodge a complaint with a supervisory authority
  • Right to restrict processing

CCPA Rights (California Residents)

  • Right to know what data is collected
  • Right to opt-out of sale (Note: We do not sell data)
  • Right to non-discrimination for exercising privacy rights

 

Effective Date: February 15, 2026

© 2026 Magnesium Athletes. All rights reserved.